Leadership
JEFFREY T. WISE, J. D.
Chief Executive Officer
Jeff graduated from the University of Richmond and Emory University School of Law. Jeff practiced as an attorney in Atlanta, GA in private practice before becoming part of a start-up team that created First Commerce Bank. He later co-founded and became president of Consentys, a healthcare information systems company. Starting in 2001, Wise developed the U.S. National Whitewater Center and has general management responsibilities for Whitewater.
JEFF SHELTON, C.P.A
Chief Financial Officer
Jeff graduated from Western Kentucky University and began his career as a Certified Public Accountant with KPMG. He later worked in financial, operational, and development roles for both privately held and publicly-traded companies including MedCath and PhyCor, two national healthcare companies. Jeff oversees all financial aspects of Whitewater.
JESSE HYDE, M.B.A
Brand Director
Jesse is an outdoor industry professional with 15 years of experience in branding, programming and development. Jesse oversees Marketing, Human Resources and Strategic Planning at Whitewater, as well as leading Whitewater project development in markets throughout the Southeast. Jesse is a graduate of Wake Forest University and completed his MBA at the University of North Carolina at Charlotte.
MIKE KAFSKY
Safety Director
Mike received his Master’s Degree in Physical Education & Recreation and his Bachelor of Science in Recreation Studies with a concentration in Adventure Recreation, Summa cum Laude, from Ohio University. For over 24 years, Mike has worked in the outdoor recreation industry as a guide, instructor, and manager in five states and Canada.
ANGELA BEVER
Outdoor Activities Director
Angie holds degrees in Business Management and Recreation & Tourism Management from Concord University. She worked in retail and guest service management in the hospitality industry for over 5 years and has over 14 years of leadership experience in the climbing and outdoor industry. Angie oversees the operation and management of Whitewater’s outdoor activities.
Jenn Velie
Operations Director
Jenn earned her Bachelor of Science in Sports Management from the University of Central Florida before completing her M.Ed. from Georgia Southern University. She has over 16 years of experience in the outdoor industry in the retail, higher education and guiding/instruction sectors. Jenn oversees hospitality, events, retail, and facilities for Whitewater.